Project description

The project is about the protracted power outage in Benin City, Edo State, Nigeria. The Benin Electricity Distribution Company (BEDC) had kept the inhabitants of Benin in over 20 days of total power outage, until we began an online campaign with the hashtag #BeninBlackout to call on the Edo state government’s intervention.

The #BeninBlackout project was our major media campaign, since the establishment of the TOWN CRIER REPORTERS.

Through our street-to-street interviews during the campaign, we achieved giving the victims a media platform to publicly express their displeasure to the government. Besides, Mr. Goodwin Obaseki, Governor of Edo State, intervened, thus leading to the restoration of power in the city. Relevant links are provided above.

Our monetization plan has to do with the funds provided to our reporters who were always transporting from one place to another, interviewing the victims, to monitor the power outage. Also, adequate data subscription was made available to the TOWN CRIER’s online Team to ensure that all developed contents are adequately reported via Twitter, Facebook and other social media platforms. Approximately, one hundred and seventy seven thousand naira (#177,000) was budgeted.

Thank you.

What makes this project innovative?

According to our study of the behaviour of the average Nigerian youth’s usage of the internet, we discovered that, rather thab using the internet for driven out issues adversely affecting the society they had found themselves, they spend time on the internet posting pictures that do nothing but self-glorification. But that story change. With our #BeninBlackout project, we were able to engage the minds of young Nigerians who did use the internet/social media to express themselves and get the attention of the government.

What was the impact of your project? How did you measure it?

Our succes is measured by how well we are able to get the public reacts to a particular societal menance, and this, we achieved with the #BeninBlackout project. Our #BeninBlackout project was reported on the Africa Independent Television, AIT, during one of the TV’s morning program tagged Kakaaki Socials. The Edo State governor equally reacted to the project, which made the power manace addressed.

Source and methodology

Our methodology is largely through one-on-one interview with the victims of the #BeninBlackout. The Benin Electricity Distribution Company, BEDC, reacted via Twitter and we were on Twitter too to repond to the Company. We also worked closely with the Edo State Civil Society Organization, EDOSCO, which also assisted with the provison of necessary data that was used to engage the BEDC.

Technologies Used

Mobile Phones for interviews. Twitter. Facebook.

Project members

Mr. Osazee Edigin — (Public Relations Officer of the Edo State Civil Society Organization EDOSCO) Mr. Lazarus Ngbo-Awaji Lazarus (Publicist, TOWN CRIER) Mr. Greg Mr. Miracle Boniface Miss. Azuka Blessing Miss. Abiodun Omolara Mr. Donatus Igbo


Additional links


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